Dress tends towards smart-casual in Swedish business life. Although it is not that usual to see businessmen dressed in dark suits and ties, nonetheless a uniform of sorts is apparent.
Swedes usually wear jackets and trousers – often with a fairly distinctive tie to set them apart. Pastel shades are very often in evidence.
If travelling in winter be sure to be appropriately and warmly dressed. It is best to sport a number of layers as, whilst cold outside, offices can be very warm indeed.
As with the men, ladies tend towards smart casual with trousers much in evidence – especially in the colder months.
Always take a good pair of gloves and a hat in the winter.
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This World Business Culture profile is designed as an introduction to business culture in Sweden only and a more detailed understanding needs a more in-depth exploration which we can provide through our training and consultancy services.