Finns are not ostentatious and this is reflected in the dress code adopted in mainstream business circles in Finland.

A wide variety of styles and levels of formality can be observed but everything is typified by a desire to be seen as unpretentious.

Men tend to wear sports jackets and trousers in offices and these are often in muted or pastel colours. Women will often wear trousers and again will be smart without being too flashy.
Casual wear such as jeans and T-shirts can be found in many of the more hi-tech industries.

Be aware of the climatic changes in Finland. Take lots of layers of warm clothes in the winter – its cold outside, but sometimes very hot in the office. Hats, scarves, gloves and rubber-soled shoes are advisable in the winter months.

A brief overview of some key concepts to consider when doing business in Finland

Written and Produced by Keith Warburton

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This country profile has been produced to give a short overview of some of the key concepts to bear in mind when doing business with contacts in Finland. It is intended to be an aid to business people who have commercial dealings with counterparties in the country but should not be seen as an exhaustive guide to this topic or as a substitute for more substantial research should there be a need.

With this in mind, we have covered the areas which are key to a better understanding of the cultural mindset underpinning business dealings in Finland and which are, quite often, extremely different from the approach and thought processes associated with business in other parts of the world.

Therefore this briefing note is broken into short, bite-sized sections on the following topics:

  • Background to business
  • Business Structures
  • Management style
  • Meetings
  • Teamwork
  • Communication
  • Women in business
  • Entertaining
  • Top tips