As with the Germans, the Swiss dress smartly for business but do not restrict themselves to the dark blue and dark grey suits favoured by many U.K. and Asian business people.
It is common for men to wear sports jackets and trousers with a shirt and tie in business situations and for women to wear smart casual clothes. Trousers for women are commonplace.
Some of the more conservative elements of the banking sector still prefer the more formal attire of suits and ties and if visiting such a firm it is probably better to err on the side of caution.
The climate is very variable, so ensure you have dressed appropriately for the season.
Written and Produced by Keith Warburton
This country profile has been produced to give a short overview of some of the key concepts to bear in mind when doing business with contacts in Switzerland. It is intended to be an aid to business people who have commercial dealings with counterparties in the country but should not be seen as an exhaustive guide to this topic or as a substitute for more substantial research should there be a need.
With this in mind, we have covered the areas which are key to a better understanding of the cultural mindset underpinning business dealings in Switzerland and which are, quite often, extremely different from the approach and thought processes associated with business in other parts of the world.
Therefore this briefing note is broken into short, bite-sized sections on the following topics: